The HeathHeathens.com Mission Statement
In the form of an Open Letter to:
Mr. Steve Alexander, Licensed Talent Agent, Creative Artists Agency, Los Angeles, CA USA
Mr. Simon Sinacori, Licensed Talent Agent, Sinacori Agency, Sydney NSW Australia
QUOTE(Thursday - 01 September 2005 | LAST EDITED: 12 April 2007)
HeathHeathens.com is part of an idea that was conceived with the desire to create a community feeling within the Heath fansite family, thus eliminating unfriendly competition.
In creating HeathHeathens, my goal is to operate a respectful celebration of the actor Heath Ledger, with content that informs fans of the information they want to know, but still maintains a responsible boundary. I strongly believe that it is essential for webmasters to remember that Mr. Ledger’s name is on our sites. Therefore, as a webmaster, I recognize the responsibility I have to honor that name in as considerate a manner as I can.
HeathHeathens attempts to keep fansites in perspective. HH strives to be professional and interesting, informative and enjoyable, as well as a place that promotes Heath's work. However, this is a fansite, not world politics or a cut-throat corporation. Therefore, my goal is to make HH fun and relaxing, and not stressful for its visitors or for the actor himself.
I have kept that goal in mind throughout the design process, and I keep it in mind when posting content and choosing paparazzi photos.
Because of this mindset, HeathHeathens.com will not be involved in internet politics, web-wars or pettiness, all of which detract from the reason for the site’s existence, which is three-fold:
• a celebration of the actor,
• an appreciation for and promotion of his work,
• and a creative outlet.
HeathHeathens hopes to offer an interesting perspective and unique content to separate it from other Heath sites. Along with Heath news, biography, filmography, and photos, HeathHeathens also has a special Australia section, which is an educational celebration of Heath’s home country. The Australia section includes informative content such as a brief overview of the country’s history, a section on the real Ned Kelly including the Jerilderie letter text, as well as fun sections including an Aussie slang dictionary and Aussie recipes. (Yes, recipes with vegemite are included.)
The HeathHeathens forum is used to house film articles, news and reviews. The message board will not focus on hurtful innuendo, or speculation, and does not post articles from sites such as Defamer or Gawker. Although this decision may very well limit the membership and activity on the board, and may keep the site smaller and less competitive, I feel it best to focus on quality, instead of quantity.
Mistakes are certain to be made along the way; however, they will not be out of malicious intent. Any request by Mr. Ledger’s representatives for the removal of content will, of course, be honored as quickly as possible.
This mission statement is not an attempt to obtain any official endorsement, merely to lay out the standards by which this site strives to operate.
Sincerely,
Phyllis
HeathHeathens Owner/Administrator
Thursday
01 September 2005
Revised: Saturday
01 April 2006
Addition to the Forum Usage Clause
Re-ordered paragraphs.
Revised: Thursday
12 April 2007
Minor rewording, original site
standards remain unchanged.
Revised: Wednesday
12 May 2008